Nutri

Before implementing Maginus, these two key business areas were handled by disparate systems. Maginus has allowed them to completely integrate these areas, giving them a much more accurate view of customer activity.

The new system has already had a positive impact on efficiency and customer service at the company. According to Marcus Naidoo, IT Manager at Nutri, "We aim to provide the most attentive customer care in the industry, so the system we use is obviously instrumental in achieving this goal. Since using Maginus we have significantly improved our efficiency and our customer service. We now process orders much quicker and handle customer queries more accurately.

"The contact log in Maginus allows us to see all activity with each customer in one place. This makes life much easier for our staff, allowing them to answer customer queries much quicker and more efficiently. More fundamentally than that, we can analyse our business more accurately, allowing us to plan more effectively for the future."

Customer service is the real focus for Nutri, and Maginus has been instrumental in allowing them to make significant improvements in this area. The ability to hold all customer-related data in a single system and access it through one screen is a fundamental facility in Maginus. More in-depth information can be accessed within a few clicks allowing staff throughout the business to see relevant information and answer customer queries. The other main benefit of holding all customer information in one system is the strength of management information on which the future direction of the business can be based.